Tips and a Checklist for 3D Product Configuration are all included in this essential guide

3D product configurators are transforming the way businesses present and sell their wares. This article discusses virtual product generators in depth. You’ll also find use cases, a checklist, and professional advice on how to use them effectively.

What Is a Product Configurator and How Does It Work?

A product configurator is software that allows users to personalize an item and see how it will look before purchasing it. The configurator displays all of a product’s conceivable versions. Customers can use the tool to customize a product on a website.

Customers can use a configurator to change the design, size, or color of their products. A product configurator on a laptop or tablet can also be used by sales agents to display options in more sophisticated products, such as manufacturing equipment.

What Is a 3D Product Configuration, and How Does It Work?

A 3d product configurator is software that enables users to view a product image from any angle. Users can alter the color or size of a product, for example. The tailored model is then displayed on the screen for the consumer to see.

By demonstrating how various options would appear in 3D, the 3D product configurator may better engage potential buyers. The design can also provide sufficient detail, such as pricing and how to construct a product depending on a customer’s preferences.

3D Product Configurator Applications

3D product configurators are used by businesses at trade shows, in-person visits by sales representatives, and on product websites. Here are some instances of how businesses are using this tool to engage clients and boost sales:

  • Exhibits for Trade Exhibitions: Configurators can reduce the requirement for large display products to be transported to trade shows.
  • Touch screen Displays: For in-person events, this is a hap tic choice.
  • Online Ads: Including configurators in ads might boost audience engagement.
  • Websites: These are useful additions to e-commerce and product sites since they allow customers to see a variety of possibilities. Consumers can personalize intricate products using comprehensive visual configurators before proceeding to the online checkout.

3D Product Configurators Are Particularly Beneficial in the Following Industries

Real estate and construction, interior design and furnishings, automotive, luxury products, and manufacturers are among the industries that employ 3D product configurators to help engage customers and enhance sales.

Case Studies

Companies that use 3D product configurators give their consumers the ability to configure and see a wide choice of products, as well as show them how a product looks in a real-world setting—such as a room.

The Advantages of Using a 3D Product Configurator

Advertising, marketing, and product websites can all benefit from a 3D product. Using the tool improves production efficiency and sales as well. Here’s a full list of specific benefits broken down by business unit:

  • Enhances Marketing and Advertising
  • Develop more engaging online advertising
  • Create virtual showrooms
  • Allow customers to personalize product catalogues
  • Replace expensive traditional photography with photo-like digital images
  • Increase the number of time users spend on company websites engaging with the brand and its products
  • Deliver an overall “wow” factor that impresses existing and potential customers
  • Drives Sales
  • Provide more accurate price quotes
  • Offer more opportunities to sell related products
  • Increase in sales
  • Decrease the time to final sale
  • Allow for real-time interactions with potential customers
  • Improve the quality of leads
  • Set higher prices on some customized items
  • Elevates the Customer Experience
  • Streamline customer service by eliminating misunderstandings and mistakes
  • Improves Product Development
  • Allow companies to test product concepts before spending money on production
  • Increase product speed to market
  • Enable companies to manufacture on-demand for specific customers
  • Help track customer behavior with an online configurator